Case Study

Read the Porsche case provided in the course materials section and describe the company’s history, products, and major competitors in a paragraph or two. Assess the financial performance and condition of the organization. Then, conduct a SWOT analysis detailing the strengths, weaknesses, opportunities, and threats that may affect the organization. Finally, assess the quality of the decisions made by the company and provide recommendations for improvement. (NOTE: This will become part of your final paper). 

Your paper must be five to six pages in length (excluding the title and reference pages), incorporate at least two scholarly sources from the Ashford University Library (other than the case and textbook), and be formatted according to APA style guidelines


Simoneaux, S. L., & Stroud, C. L. (2011). BUSINESS BEST PRACTICES: SWOT analysis: The annual check-up for a business. Journal of Pension Benefits, 18(3), 75-78. Retrieved from

Porsche: 2009 company profile edition 2: Chapter 6 SWOT analysis. (2009). . Bromsgrove: Aroq Limited. Retrieved from

Abraham, S. (2012). Strategic Managemant For Organizations. San Diego: Bridgepoint Education, Inc.

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