Consumer Analysis

Consumer Analysis by identifying a new audience that you hope to reach for your chosen sport organization, individual, team, or facility. Specifically, the following critical elements must be addressed: 

 What are the demographics of the audience that you want to reach?

 Be sure to address their location, economics, culture, race, gender, and age, as appropriate.  

• What are the primary behavioral motivations for these consumers? Explain. 

• How does the current political environment (local, national, or global) influence your new audience? 

• What social and cultural aspects influence these consumers? Provide examples. 

• What are two available media channels that you would choose for communicating with this new audience and why?  

Please use the pdf file with this assignment. Must be APA 


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