Marketing

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Are You Sitting on a Million Dollar Idea? – Watch the video Are You Sitting on a Million Dollar Idea?  and answer the following questions:

Question one

  • What product would love to see revamped to meet your needs.  Or is there a new product that has not yet been created to meet your needs.  Do not create a charity/non-profit as this will cause challenges in later discussion.

Question two

  • Using the bases of segmentation, define the target market for your new creation.

Question three

  • What are the barriers to entry for this revamped or new product?
 
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